• Busy Professionals: People looking to save time and eliminate the stress of cooking, all while enjoying meals handcrafted to their tastes and needs.

• Families and Multi-household Groups: Families, groups of friends, or multiple households who come together to save time and money by sharing the cost of customized meals. This is a great option for groups looking to simplify their weekly meal prep.

• Fitness Enthusiasts: Individuals on a fitness journey who follow diets such as whole foods, low-carb, low-fat, paleo, high-protein, and more.

• People with Dietary Preferences or Restrictions:  For example vegan, vegetarian, flexitarian, kosher, halal, LOW-FODMAP, gluten-free, dairy-free, and many others.

• Individuals with Specific Health Needs: Including the top 8 allergies, autoimmune disorders, immunocompromised conditions, diabetes, Crohn's disease, IBS, post-oral surgery meals, and more.